Adam Pippin

Google AdWords (2013)

As newspaper readership declined, some of the old standbys of newspaper advertising began to seek out new sites and new innovations. Captive, as an early adopter of many new advertising technologies was available and ready to take on the advertising dollars as they made their way onto the web.

Dropped into the role of managing the Google AdWords client spends as I came into Captive's employ, I hit the ground running and through on-going research continued to identify new areas for innovation and optimization.

I was the exclusive manager of AdWords accounts from 2013 to 2016 and during that time obtained an AdWords Certification from Google. I have continued to consult and provide high-level support to the business unit.

Note: I am not an AdWords partner, officially endorsed by, or any any way affiliated with Google.

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